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Mock Social Media Website Tool

An open-source tool for conducting experimental, ecologically-valid research on social media behaviour.


Simulate a social media experience

Create an interactive social media timeline that closely mimics the real experience of using those social media platforms, including using participants' submitted usernames and profile photos.


Easily set up and customize

After setting up, everything from creating studies to downloading the resulting data is handled using a researcher portal with a guided user interface. Changes in the portal are immediately reflected for participants.


Modular and Extensible

Researchers can easily create and rearrange various components of studies like building blocks, and developers can easily integrate new building blocks (e.g., new simulated social media platforms) in the future.